2010 -11 Kentucky Derby Museum
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Kentucky Derby Museum chooses Gena Conti Millinery for the 2010-11 prestigious Hat Exhibit

Currently on a 1 year loan to The Kentucky Derby Museum Hat Exhibit - Louisville, KY

Chocolate Brown Sinamay straw, Crown adorned with ruched chocolate tulle and hand sewn deep brown seed beads
Brim: draped with lush vintage wide weave milk chocolate veiling and poly pheasant stalks sewn on Tulle covered (sturdy) headband (elastic cord joins the bottom edges of headband for added security)

This is a One-Of-A-Kind Hat. We will NOT be making this exact hat again! ....

(Large photos available for Press : For Inquiries, contact our office 734-284-3417)


The Kentucky Derby Museum chooses Gena Conti Millinery for prestigious 10h annual (2010-2011) Derby Hat Exhibit

The Kentucky Derby Museum Annual Hat Exhibit highlights one of the Derby’s most glamorous traditions, the exquisite hats worn on race day. Hat entries of all types from designers around the world, including either men or ladies styles, are submitted for competition each May.

This year, the Museum’s distinguished panel of judges, once again, selected the “best 20 - 30 hats that most represented the spirit of the Kentucky Derby.” The winning hats are now on display in the exhibit “Derby Hats” that runs through the end of June 2011. The museum receives over 200,000 visitors annually.

“... We're delighted to be chosen once again this year … our eighth consecutive year entering the competition,” reports Gena Conti. The Kentucky Derby is one of the USA’s millinery highlights of the year. With the record-breaking increase of both worldwide hat sales and the growth of working milliners, the competition gets tougher each season.

"We were tremendously busy the entire spring season with custom clients’ orders for traditional Hat Events including Parks and Conservancy luncheons, The Belle Isle Women’s Committee Hat Luncheon (here in Detroit) and Race Season in general (Dubai, Ascot, Preakness, Belmont Stakes) where fabulous hat wearing is simply a must… In the final days approaching the Derby, we were shipping many hats, overnight to clients in their Louisville Hotels!"

Nothing else matters but creating THE hat when it’s a Run for the Roses…. A Run for the FINISH LINE - A Run for the "Purse" (sure to match your Gena Conti Custom Hat)

Being notified this week of our winning place in the exhibit was, even after 8 years, exceptionally thrilling!”

The Kentucky Derby Museum is located at Gate 1 of Churchill Downs. For more Museum information call (502) 637-1111 or visit the museum on line at

See a complete Gena Conti Millinery lineup
of winning hats
from the Derby Museum Exhibits
over the previous 10 years

Are YOU attending the Kentucky Derby, the Preakness, Royal Ascot
or the Races in Dubai next year?
Give us a call. We'll create something extraordinary for you!
REMEMBER ---------- The longer you wait ------- The higher the stakes!

If the Races aren't in your plans, remember don't have to go to the Races to wear a fabulous custom hat by Gena Conti. Parks and Conservancy Luncheons, Belle Isle Women's Committee Hat Luncheon, Suite Dreams Project's Hats Off Luncheon ...Just call the Salon. We're happy to create a custom chapeaux as Individual and special as you!

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